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New York’s Westchester County is the home of Dobbs Ferry. It’s a village with a population of about 11,093 based on Census data collected in 2016. It’s part of Greenburgh town in the Free School District of Dobbs Ferry Union. A new marketing agency now calls the village home. It offers agency services targeting small business owners. It offers high-quality design services at cost-effective rates. The agency understands the difference between your logo and brand, and its essence in developing an identity for your small business. The agency offers compelling and innovative designs of logos that can differentiate your brand, setting it apart from the competition.
Here are 3 agency services for small businesses:
1. Social Media for Small Business
We help businesses with social media marketing. We are knowledgeable in all social platforms, understand how they work and have experience in using them. Small businesses can rely on us for their social media needs, and use the spare time to work on other important aspects of the business.
2. Branding Your Company
Your business brand and logo play an important role in branding your company despite being two different entities. We understand the role of each and how you can use them to promote the development of your business brand.
3. Website Development
Our team of web designers are skilled, knowledgeable and experienced in web design. They know how to use the latest web design tools and technologies, including screen adaption, use of CMS and responsive elements of an e-commerce website. They can also help manage your online store or website content.
Contact us if you’re looking for agency services in Dobbs Ferry, NY to help promote your small business.
Consistent and Compelling Branding
Some brands come to mind effortlessly when you mention a product or a serviced. These top of the mind brands employed the same strategy to get to that level. If you want your product or service to be at the top of the mind awareness when a problem comes up, then you have to follow the same procedure as the established brands.
At a glance, your brand should communicate what you are, your values and your vision. A compelling branding requires thorough research not only from within your company but from consumers as well.
Targeting & Retargeting
In the world of marketing, there are impulse buyers and thoughtful and loyal customers. The latter requires a lot of coaxing before they can consider purchasing a brand. A one-time advertisement is not enough to convince the client to buy your products or services.
Research shows that most buyers have seen a form of advertisement about a product at least 20 times before making a purchase. An ad must follow through targeting and retargeting for proper brand awareness. The clients who didn’t buy the first time get persuasion in the following retargeting processes.
Constant Connections with Customers
Life is already hard and stressful enough, your duty to the client is to eliminate some of that emotional baggage. Connecting with clients makes them feel valued, creates brand loyalty and increases trust.
Further, buyers are always looking for products that make them feel better emotionally. A robotic presence on your social pages or websites will cause you to lose your clients fast. Having an emotional and human touch with the clients while seeking feedback on product and service improvement, is the first step to making long-lasting connections.
Guaranteed Exposure
People are always coming to the local grocery store or supermarket for consumer products. As they move from isle to isle, a strategically placed advert is likely to catch their eye and draw them to find out more information.
After all, an advert is effective when prospects see it and understand what it means to them. Placing an advert right where people come to shop on a daily or weekly basis, is more effective than when they view the same media in their homes.
Targets the Local Community
A supermarket within a neighborhood is likely to have its frequent shoppers. Unlike a mass advertising that may fall on non-interested parties, supermarket advertising targets the local clientele. The strategy makes it more effective because it addresses them with relevant content using a tone and language they can relate with.
Relentless advertising without sales to show is the result of showcasing your marketing content to the wrong audience. Targeted advertising works better than a generalized marketing strategy because you have a tailored message.
Ad Will Be Seen Repeatedly
Buyers are highly likely to buy your product after seeing it several times continuously. Psychology links this to the art of persuasion. When a shopper views the content one time, they may not think much about it. But, if the same content appears several times, they’ll give it a thought with the aim of making a purchase.
There are several supermarket strategies to display an ad. Shoppers are always alert of their surroundings, and that means they’ll notice intentionally placed advertisements throughout the store.
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